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MSc International Marketing

Course duration: 1 Year (Full-time) or 2 Years (Part-time)Tuition fee: Home: £8,500 / Year | International: £17,700 / Year

Key Information

Awarding Body:

Anglia Ruskin University (ARU) London

Delivery:

Weekdays

Intake:

September, January, May

Study Mode:

Full Time or Part Time

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Course Overview

The MSc International Marketing degree provides students with the knowledge and skills to succeed in the modern marketing environment. Focusing on digital transformation, entrepreneurship, and brand management, this course prepares students to manage marketing campaigns across multiple platforms. The program emphasizes sustainability, ethics, and cross-cultural awareness, exploring how technology has reshaped the marketing profession and exploring future developments.

Standard Entry Requirements

Applicants must have the equivalent of a UK first degree at 2:2 or above plus relevant experience.

Applicants should have been taught in English and have sufficient command of English to undertake postgraduate study, or have an IELTS (or equivalent) score of 6.5 or better.

If you did not achieve the required grades but can demonstrate suitable life/work skills, you are still encouraged to apply.

Modules

  • Postgraduate Study Skills, Research Methods and Ethics20 credits
  • Principles of International Marketing20 credits
  • Developing Digital Strategies, Innovation and E-Commerce20 credits
  • Cross-Cultural Leadership and Human Capital Management20 credits
  • Customer-Centric Marketing and Strategic Brand Management20 credits
  • Postgraduate Integrative Project40 credits

📍Campus Locations

Import and Export Buildings

2 Clove Crescent, Poplar, London, E14 2BE

💰Fees & Funding

2024/25: Home: £8,500 / Year or £6,500 for Alumni | International: £17,700

2025/26: Home: £8,500 / Year or £6,500 for Alumni | International: £18,600

EU nationals who meet residency requirements (have settled or pre-settled status) may be eligible for 'Home' fee status. If you do not meet these residency requirements, overseas fees will apply. Irish citizens living in the UK or Ireland will be eligible for 'Home' fee status under the Common Travel Area arrangement. Please read the student finance for EU students web page for more information.

For 2024-2025 entry, the maximum government-approved postgraduate tuition fee for UK students is £8,500 per year. The University is able to charge this fee subject to an approved Access and Participation Plan for 2024-2025 and its current rating in the Teaching Excellence Framework.